The Tweet House is returning to the Napa Valley Film Festival #NVFF!
The #NVFF Tweet House this year will be even more action-packed and star-studded than last year! BE SURE TO LOG IN LIVE AND SEND YOUR TWEETS @ToutSocial #NVFF for the panel!
The afternoon includes entrepreneurs, analysts, bloggers, industry executives and filmmakers talking about the latest and greatest happenings in the digital convergence that is defining the 21st century celebrating the Real-Time Web and Twitter’s pervasive role within it and bringing together those who are creating and evangelizing the technologies that are defining the future, like ToutSuite!
The Tweet House is where Silicon Valley and Hollywood converse, cavort, and converge.
2:45 – 3:15pm
Social Campaigns that Work: Lessons from the Wine Industry
Speakers: Jim Sullivan
Given the hyper-competitive nature of the wine business, it’s essential that participants take full advantage of the opportunities offered by social engagement. The winning strategies and tactics used by the more successful players in the field provide lessons for anyone who wants to enhance their visibility, customer satisfaction, drive sales and evangelize their brand. In this session we will discuss the best tools and techniques for creating campaigns that get results.
3:20 – 4:00pm
Is Silicon Valley grabbing the Torch from Hollywood?
Speakers: Barry Schuler
It’s no secret that the sands are shifting constantly and dramatically in the world of entertainment, film, and video. Between the global move to mobile delivery, democratized content creation, IP and patent litigation, file format battles, and a myriad of other accelerants and friction points — it’s clear that the way we create and consume media is undergoing dramatic transformation.
No one understands the opportunity (and turmoil) in this space better than VC Barry Schuler. In his role as CEO of America Online Inc., he was a key player in the merging of AOL’s digital distribution channels and Time Warner’s traditional content business. His current role as managing director of the Draper Fisher Jurvetson Growth Fund has him funding and working closely with some of the most successful players in mobile and social media.
In this panel, Barry will be talking to entrepreneurs in the content and delivery space about what the future holds, and who is best poised to win (and lose) in the years ahead.
4:10 – 5:00pm
The Age of Context: How the Convergence of Social, Mobile, and Big Data are Defining the Future
Speakers: Robert Scoble
Authors Robert Scoble and Shel Israel will discuss their latest book, “The Age of Context,” emphasizing how the convergence of 5 forces — social, mobile, sensors, big data, and mapping will affect community building and management.